World Media Festival 2009: The Munich-based TV production brain script Kago Gets the world media award in gold for two viral clips of the furnace Builder its first viral advertising. Munich, May 14, 2009 brain script the Kago virals produced in the fall of 2008. “” The viral parter for Kago, the famous stove Builder of in Germany, consists of the viral clips of autumn “and murder before the fireplace”. In the network, which was technically high-quality viral advertisement filmed with the digital RED one camera, also in Hollywood is already over 150,000 times clicked. At the world media festival in Hamburg, Germany on May 13, 2009 brain was awarded script now with the world media award in gold. Dr. Nikolai A. Behr, founder and CEO of the brain script sees a serious form of advertising in the future in well made viral marketing: viral advertising is an increasingly important role in the marketing of brands in the next months and years and products play and should be taken very seriously.
We are especially pleased that we with our first production succeed in this new market segment already could.”brain script is a communications consultancy and TV production. She advises mainly medium-sized companies as well as the financial and automotive industries in all aspects of the Bewegtbildeinsatzes and the production of electronic means of communication. These include among others, corporate TV, training videos, digital directions, image videos, viral marketing, viral advertising and digital signage applications. Founder and CEO Dr. Nikolai A. Behr has many years of experience as a TV journalist and marketing expert (ARD, BR, CBS, Church etc.). He was from 2001 to 2007 head of the corporate TV of the BMW Group, for which he won numerous international prizes (including multiple world media award and finalist New York Film Festival).
Dr. Nikolai A. Behr is also Chairman of the corporate TV Association (VAT) e.V. and lecturer in media marketing and PR at the macromedia University of media and communications, as well as at the European University.