Factors promoting a web site can be divided into internal and external. Under the internal understood optimization and its contents under the search engines. External lead to increased credibility of the site and the reference mass. Let us examine them in more detail. Thus, the internal methods of site promotion are: – The domain and url-spelling.
It is important to avoid confusion in the writing of a domain name – with or without. Real estate developer can provide more clarity in the matter. The link should be included keywords. Not desirable the presence of special characters (? id) – they can cause suspicion in the search engine that your site has been created robot, making it difficult to promote the site. If you have a multilingual website, it is recommended for each language version create a separate domain. If the domain name alone, then you need to clearly define the language sections on the site.